Events Calendar

          1 2
3 4 5 6 7 8 9
10 11 12 13 14 15 16
17 18 19 20 21 22 23
24 25 26 27 28 29 30

Current Weather

Manatee Road Watch

Eat Here - Gulf Coast Cookery Sean Tampa Bay yacht Management Bills Discount Center - New & used Furnature, Appliances and More!

The Bradenton Times Polls

Poll Question: What are your plans for Memorial Day Weekend?

 Travel  Beach  Host Family/Friends  Relax and Do Nothing  Have to Work More polls »

The Robyn Report with Robyn Davis

Change Text Size: Larger  Smaller

News Section: Local Government

Manatee County Makes Half Million Dollar Investment Promoting Rowing Park

Published Wednesday, August 13, 2014 12:04 am

BRADENTON – On Tuesday, Manatee County Commissioners approved funding the promotion of Nathan Benderson Park with $535,000 in tourism tax funds over the next four years in anticipation of the 2017 World Rowing Championships and other planned events at the facility.

Commissioners unanimously agreed to invest tourism tax dollars to market and promote the area across the globe through 2017. As part of the agreement, Manatee will reimburse the Suncoast Aquatic Nature Center Association, Inc. (the non-profit organization that operates the facility) for marketing expenditures. 

The agreement (click here for PDF) also included board approval of the transfer of $40,000 from reserves in the Tourist Development Tax Fund for the Bradenton Area Convention & Visitors Bureau to be used to purchase sponsorship-branded advertising at Nathan Benderson Park for four years with the option to renew for additional three years.

The move is part of an effort by both counties to promote the Bradenton-Sarasota area as part of the lead up to the 2017 World Rowing Championships. Bradenton Area Convention and Visitors Bureau Director Elliott Falcione emphasized that tourism tax revenues, not property tax dollars, will be spent on the investment.

“If we’re doing our job to drive visitors into our area during non-peak times of the year, it sustains jobs, it grows our job market and feeds the hospitality industry,” Falcione said. “Overall it improves the quality of life for our residents. There’s a lot of good to bringing visitors to a community like ours because it’s the number one industry in the state.”

Falcione said that advertising at the park reinforces the area’s brand to new visitors.

“When athletes, families and friends come to Nathan Benderson Park, the advertising will allow us to reinforce the community to that group in hopes that they love our community and want to look further into it,” Falcione said. “It’s about exposing our destination brand to visitors attending the venue.”

Join the conversation post Facebook comments here or on our site at the bottom of article.


  In Addition to Facebook Comments You Can Also Post Comments Below

Non-Facebook Comments:

I agree that infrastructure improvements should precede projects that will increase numbers of people and/or cars.
Posted by Nancy R Dean on August 15, 2014

Click here to add a Non-Facebook comment to this page

 Sign up for our free news subscription - a great way to stay informed!

News World Round UpSports Roundup

Manatee Rural Health Certificate


Name Date
Edward Huffman May 13, 2015
Cheryl Werner May 9, 2015
James Champlain May 15, 2015
Morton Pitt May 16, 2015
Jane Skorupa May 15, 2015
Chad Day May 16, 2015
Robert Kent May 7, 2015
Lawrence Stickell, May 13, 2015
Muriel Simmons May 13, 2015
All Obituaries

Copyright © 2009 - 2015 | The Bradenton Times | More than just an Online Newspaper |
405 26 Avenue Bradenton, FL 34205
Phone: 941-896-7857 - Privacy Policy - RSS Feed
Template provided by Free CSS Templates